What Is SEO?

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.

All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.

VIDEO: SEO Explained

New to SEO? Start with this quick and easy to understand video about search engine optimization. It’ll quickly cover the basics:

Vedio About SEO
Search Engine Land worked with Common Craft to produce the video, and they have many more great explainer videos like this in the Common Craft video library, so check that out.

More SEO Advice For Beginners

For more basic but also in-depth advice, our Periodic Table Of SEO Success Factors, shown below, introduces you to all the key concepts you need to know:

We are proud to cater new and improved Internet marketing and SEO services to increase the quality and quantity of visitors to your site. Our SEO process is designed to educate our clients on what works, and what doesn't online. We keep you informed of what we are doing, so you are comfortable with the process. Our full marketing report will outline our SEO Delhi and Internet marketing services and give you the information you need to improve your site's web traffic.

The first step in any of our campaigns is a full "SEO" report on your site. This report would detail all the avenues that you may be able to pursue, and where your site currently stands with regards to these methods.




The report would also include our proposal to do your site's SEO Strategy or Internet Marketing. We feel this is a highly valuable report that will help you in determining your Internet marketing strategy.

Our SEO and Internet Marketing services are designed to improve the exposure of your website. A properly planned Internet marketing and SEO strategy can determine the level of success of your website. Search Engine Optimization (SEO Company Delhi) and pay-per-click advertising can substantially increase website traffic. We accomplish this by using proven methods that offer the best opportunity to reach targeted customers.

Initial website SEO analysis and industry research reports are available to assess the feasibility of all the elements of a potential campaign and will include:

+ Keyword Industry Research
+ Keyword position reports
+ Discovery and assessment of industry leaders
+ Performing price comparison research
+ Feasibility report
+ Website Structural Optimization
+ Analysis of on page factors such as keyword density and anchor text
+ Evaluation of information architecture
+ Title and heading tag examination
+ Meta tag review
+ Assessment of source code
+ Webpage Validation
+ Pay-per-click Management
+ Return on investment calculation
+ Setup for Overture
+ Setup for Google Adwords
+ Link Development
+ Link popularity reporting
+ Establishing primary link text phrases
+ Directory Building
+ Directory Submission
+ Developing Reciprocal link relationships
+ Search Spider Optimization
+ Sitemap Development
+ Robots.txt creation to "allow" and "deny" spiders
+ Ensuring all content and links are "spiderable"
+ Spidering Reporting
+ Assistance with data feed creation
+ Assisting with inclusion to Froogle
+ XML-feed Pay-per-click setup
+ To find out more about Basic Edge search engine optimization (SEO Company), pay-per-click management, or other Internet marketing services please contact us